Banner Ad Views:
The biggest advantage of banner views is that they provide a visual so that potential customers can actually see their product or visual representation of the service they provide. For many products the visual is one of the most important things and is what entices a customer to visit the site to see more. Customers also tend to remember a product or brand if they have a visual reference. A Banner view is also a much more effective way to introduce or re-aquint a potential customer with your brand. Even if a customer does not click on a banner they are much more likely to remember the visual and subsequently the product. Banner views tend to provide a higher quality of traffic to a site than text views.
Text Ad Views:
The biggest advantage of text views is that you can get more than twice the number of impressions for the same amount of money. Typically, we may create several additional versions of a text ad and then rotate them on different sites to test which ads are most effective. Text views provide more traffic to a site but since they are brief and there is no visual they leads click on your site without knowing as much about your product or service as they may have from a banner ad.
Banner Ads or Text Ads, Choose which is best for you. Change anytime !
Both different ad types have their advantages and if you ever have a question as to which is best for you please don’t hesitate to contact us. We are always ready to help. Banner views tend to provide higher quality leads since the customer can see the product or a visual representation of the product. Text ads provide more traffic since they are less expensive and we can run twice as many for the same cost as banner ads.